Avatar Utópico do Pedro Sobral | Gestor de Tráfego-AI-Powered Ad Campaign Optimization

Example

A 30-day validation funnel for a new product launch, where the performance metrics like CTR, CPA, and conversion rates are closely monitored to assess the viability of the campaign.

Scenario

A company launching a new fitness product uses the tool to validate their marketing funnel by setting up initial test campaigns, measuring user engagement, and making data-driven adjustments to optimize performance.

Example

Running multiple ad creatives and targeting different audience segments to find the optimal combination that yields the highest conversion rate.

Scenario

An e-commerce business aiming to boost sales during a holiday season deploys various ad creatives targeting specific demographics, analyzing which combinations drive the most traffic and sales, and then scaling the winning ads.

Example

Using both vertical and horizontal scaling methods to increase the budget of successful ad sets or to duplicate high-performing campaigns to new audience segments.

Scenario

After identifying a successful campaign, a retailer increases the budget by 20% each week and duplicates the campaign to target new, similar audiences, thus expanding their reach and maximizing ROI.