Ahrefs.com-SEO tool for keyword analysis

Example

A user researching the keyword 'best running shoes' enters it into Ahrefs' Keyword Explorer tool and discovers valuable data such as search volume, keyword difficulty (KD), and CPC. The tool also provides keyword suggestions and related questions, helping the user identify long-tail keywords like 'best running shoes for flat feet.'

Scenario

This function is ideal for users developing content strategies, allowing them to identify high-traffic, low-competition keywords that can drive organic traffic to their site.

Example

A user analyzing a competitor's website uses Site Explorer to see which pages generate the most traffic, which keywords they rank for, and what sites are linking to them. The user can dissect the competitor's top-performing content and backlink profile to inform their own content and link-building strategies.

Scenario

Site Explorer is widely used for competitor research, giving a detailed breakdown of any website’s SEO performance, which is valuable for businesses seeking to outperform their competition.

Example

A user looking to create viral content uses Content Explorer to search for articles related to 'workout routines.' They can filter results by social shares, organic traffic, and backlinks to find the most successful content pieces in this niche. The user discovers that '10-minute HIIT workouts' generate significant engagement and decides to create similar content with unique value.

Scenario

Content Explorer helps content marketers and SEO strategists identify trending topics and high-performing content, allowing them to replicate successful content strategies in their own industry.