Pedro, O Analista-AI-driven business data analysis.

Example

Analyzing conversion rates at each stage of a digital marketing funnel to identify bottlenecks.

Scenario

A digital retailer wants to improve the effectiveness of their eCommerce funnel. Pedro would analyze traffic sources, the behavior of visitors at different stages (awareness, interest, decision, and action), and identify drop-off points. Based on the findings, Pedro would suggest specific actions, such as enhancing product page content, redesigning the checkout process, or improving lead nurturing sequences.

Example

Evaluating the cost-benefit ratio of a company's digital marketing campaigns.

Scenario

A SaaS company runs multiple paid ad campaigns. Pedro could analyze the performance of each campaign, calculate ROI based on customer acquisition cost (CAC) and customer lifetime value (LTV), and recommend reallocating the budget to higher-performing channels. This helps the company maximize profitability while minimizing unnecessary spend.

Example

Identifying key factors that contribute to the scalability of digital business models.

Scenario

A subscription-based app looks to scale its operations globally. Pedro would assess current resource usage, technology infrastructure, and market dynamics to provide a growth roadmap. Recommendations might include optimizing customer support channels, automating back-office functions, or entering new markets based on demographic and financial analyses.